Happy Holidays!

To all my clients and future clients...


All of us at Pawsible Marketing wish you and yours the Happiest of Holidays and a Very Prosperous New Year!!!

--Johann, Gracie, Wolfie, Wiggy and Leslie

Learn about Pawsible Marketing

What's new at Pawsible Marketing?

A lot has been going on at Pawsible Marketing over the past few weeks. We've signed over ten new clients to our new Marketing Coaching Service, and we're excited about working with these new, innovative, established and start-up companies.

The feedback we are receiving about the new Marketing Coaching Service from our current and new clients is overwhelmingly positive. It seems to be a perfect fit for the small to medium sized pet business during the current economic slowdown.

We've added a fan page to Facebook, so be sure and fan us if you're on FB. We're sharing information and news we find about the pet industry. And, we've opened a discussion area where you can share your favorite marketing tip, network with other pet business owners, ask those nagging marketing questions and more.

Don't forget that we're on Twitter. It's a great place to reach your target audience, and to meet and network with other businesses that can be beneficial to your pet business. On our Pawsible Marketing's Twitter we're sharing a lot of good information and news that will help you keep up on the pet industry. And, we are sharing tips and tricks for that can improve your websites, blogs, social media interaction and more; all designed to help you market your business the most effectively.

So what's been going on with the pets that are part of the Pawsible Marketing team?

Johann and Gracie have been busy testing some super cool pet products - everything from toys, green cleaning products, wholesome treats and more. Wolfie and Wiggy got a surprise the other day when one of our clients sent us a cool kitty toy. They've been having a blast playing with it in the middle of the night, keeping us all on our toes.

We excited that Johann and JohannTheDog.com will be a feature story in the upcoming September/October issue of Dog Sport Magazine. We hope to be sharing that article with you in the next month or so.

I've been doing several interviews lately for our new launch of RaiseAGreenDog.com, appearing on AnimalTalkRadio, and Wendy's Animal Talk. The blog has also been featured on several popular Green Blogs lately, including Ecoki. And a big giveaway is in the works with the Sundance Channel.

That's it for now. Let us know what you've been up to! And, feel free to contact me to discuss your pet business marketing needs. I'm always happy to share my thoughts and ideas about how I may be able to help you increase business, enhance your brand, and connect most effectively with your current and potential clients.

It's Take Your Dog to Work Day!

Today is Take Your Dog to Work Day, so I've put Johann to work :) I am grateful and thankful that I have work that allows me to be with my fur kids all day, everyday.

Created in 1999, Take Your Dog To Work Day celebrates the great companions dogs make and to encourage their adoption from humane societies, animal shelters and breed rescue clubs. This annual event encourages employers to experience the value of pets in their workplace for this one special day to promote pet adoptions.

We hope some of you get to experience this once a year event, like we do every day of the week!

Oh, and Johann? Make sure you get that "TPS Report" in by the end of the day :)

Happy day, everyone!

How is your pet business faring during this tough economy?

With all the reports of businesses suffering greatly during this current recession, and in contrast all the reports of pet businesses doing very well, I want to know how your pet business is doing during these tight economic times.

So let us know, take the poll!

Pawsible Marketing announces new pet business marketing coaching service!

We have a big and exciting announcement!!!

After many discussions with my current clients, we determined a specific need that many of my clients have to help them through these tough economic times.

So, I am launching a new service that I designed - Pawsible Marketing's new Pet Business Marketing Coaching Service Package. These service packages are designed to help my current clients and prospective small to medium sized pet businesses with inexpensive and cost-effective marketing coaching services that will:

• Help you build your business
• Increase sales
• Enhance customer service
• Build your brand during these tough economic times

What is a Marketing Coaching Service Package?

It's an inexpensive way for you to get the marketing advice you need on an on-going and monthly basis. It's like having your own virtual marketing department, just a phone call away.

Beginning next week, I will be offering these Marketing Coaching Service Packages to all my current and prospective clients.

Here's how it works:

After signing up, I will provide you with marketing consulting - consistently and every month - to help you:

• Plan and implement inexpensive marketing tactics specific and customized to your business.
• Keep you focused on the most effective marketing tactics to help you increase sales and achieve your goals within budget.
  
• Help you market on an on-going basis to build leads and enhance your customer service.
• Provide you with consistent marketing advice to keep your business thriving and build your brand during these tough times.
  

And you can choose the amount of consulting you need by selecting 1, 3, 5 or more hours of consulting each month.

What's included in the consulting?

• Marketing consulting that's fully customized to your business.
• Helping you define your business marketing plan and strategy to fit your goals.
• Determining the best and least expensive marketing tactics specific to your business and how to best implement them, including:

• Media and public relations
• Email newsletters
• Social media - Twitter, Facebook, LinkedIn, MySpace and more.
• Blogging
• Promotions and contests
• Advertising
• Search Engine Optimization
• Website strategies
• Relationship building marketing strategies
• Brand development planning
• Corporate marketing direction
• Communications programs & collateral development
• Case studies and testimonials
• Lead generation
• Affiliate marketing
  
• New product launches
• Trade shows and events
• And more!

• And, helping you measure the effectiveness of your marketing tactics, plans, promotions and more.
  

How do you get started?

• Email me to let me know of your interest.
• Then, I will email you a contract to sign up for a 6 or 12 month package, with the amount of hours per month you select - 1, 3 or 5 or more hours per month.
• I will email you a list of questions that will enable me to best help you with your marketing plan, strategy and recommended tactics.
• We set a day and time every month that I will call you for your consultation, and get to work!
  

Why is this important to your business?

I have found in my 20+ years in marketing that, in a tight economy one of the first things businesses do is cut back on their marketing. I don't want to see pet businesses have to cut back. Why? Because marketing has never been more important than during an economic downturn. I want to see pet businesses continue to succeed during these tough times.

You still need to get new customers, you still need to make sales, you still need to build your brand and you need to do it inexpensively and effectively.

I can help you continue to build your brand, enhance your customer service, get leads, and increase sales. And, I can help you determine the best, least expensive, and most cost effective ways to help your business thrive in this economic downturn.

One of my current clients has been testing my Marketing Coaching Service Package for the past three months. Here's what they have to say:

“Building wonderful relationships with my customers was just what I needed to do but I didn’t know how to do until after speaking with Leslie May, president of Pawsible Marketing,” indicated Salina Gannon, owner of SuppliesJust4Pets.com. “Since working with Pawsible Marketing over the past few months my business has nearly tripled and I have made meaningful long lasting relationships with my customers. There is no question about who to work with when it comes to marketing your pet business - it definitely should be Pawsible Marketing!”

So what are you waiting for? Email me today to get started.