What segment of your pet business market is the fastest growing population utilizing social media?

According to a new report from Pew Internet and; American Life Project, the number of seniors using social media more than tripled in the last four years.

Now about 43% of Internet users 65 and older say they use social media, compared with just 13% in 2009.

In addition, web users, in the 18-29 age range have the largest percentage of social media users at 89%, followed by 78% growth in the 30-49 age range, and 60% growth in the 50-64 age range.

Conclusions? More and more of your pet business target audience is utilizing social media, primarily Facebook, followed by Twitter and then other social media applications.

1 comment:

  1. Very informative and interesting post.It is really a big help. Thank you so much for sharing it with us.
    Pet Marketing



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